WEEK EIGHT
INTRODUCTION TO YOUR CAMPAIGN:
Having been asked to think of a campaign to be embarked upon fortnight ago, to create the comparison in a group, individually or partner an organization or an individual to execute this task. The option to chose was left in the hands of the students and were asked to Present what they have decided or in the class.
With the help of the instructor, Michelle Newlands, campaigns chosen were fine-tuned and the green light given to commence work.
For instance, my group (Frederick, Florence and Gloria) presented “hand washing campaign” but it was reviewed to focus on “THE NEED TO KEEP YOUR HANDS CLEAN” courtesy Michelle Newlands our able instructor. Other groups presented their works and were reviewed or approved accordingly.
WHAT I FOUND MOST INTERESTING IN THE LECTURE
On the day, after the introduction of an intended campaign, the class was asked to make input into the proposed project by a group or an individual. The inputs were appropriately considered before finally approving of how the campaign should go (the format)
WHY I FIND IT TO BE MOST INTERESTING
There is a Popular Ghanaian adage that says “when you remove a stick of broom, it is easily broken but when you take the bunch of the broom, it is very difficult to break”. This adage underlies the strength derived from being united (united we stand, divided we fall). After the review of various works, an agreement was reached as to how each campaign should look like. I realized that no matter how careful you have selected a topic, something needs to be added up that is why we need to consult.
HOW I WILL APPLY THAT IN DEV. COM
Even the instructor, Michelle who has vast experience in the field of Publicity welcomed suggestions from the class. That has motivated me a lot and WILL be a permanent part of my initiatives. Consultation is the key for success.
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